Italy - Czechoslovakia World Cup Final 1934
The first World Cup final was played between Italy and Czechoslovakia in Marseille on 10 June 1934. The game finished 2-1 to the Italians after a tense final. It was the first of only two World Cup finals not to involve either England or Germany…
1257How England won the Bid to Host the 1966 World Cup
The final whistle had just blown on the Netherlands’ 5-2 thrashing of hosts Chile. The World Cup final was over and so too, it seemed, was the bid to host the 1966 finals. Only one country remained in the race England. Dutch Football…
925How Japan prepared to Host the FIFA World Cup 2002
Japan’s successful bid to host the FIFA World Cup in 2002 was a watershed moment for the country. The tournament kickstarted a decade-long process of upgrading regional stadiums and training grounds, as well as renovating airports and…
859Adidas and relation to the FIFA World Cup
The 2018 FIFA World Cup is fast approaching, and with it comes the opportunity for brands to align themselves with the world’s most watched sporting event. Adidas is one of the official partners of FIFA, which means that its logo will be seen…
895FIFA World Cup and Nike Sponsorship
In the lead-up to the FIFA World Cup, brands are searching for ways to connect with fans and drive excitement. While marketers may have different views on how effective sponsoring the World Cup will be as a marketing tactic, there is no doubt…
1198FIFA World Cup Sponsorship Packages
The FIFA World Cup is the pinnacle of international football, and every four years, it captivates audiences from all over the world. In June 2018, we saw an end to the long-standing duopoly in the world of men’s football when France beat…
1105The First Televised FIFA World Cup 1966
The 1966 FIFA World Cup was the first to be broadcast in color. The final, played between hosts England and West Germany, was watched by an estimated audience of 200 million people. It remains the most-watched sporting event ever. This article…
905The Woman's FIFA World Cup in Canada
There has been a lot of excitement regarding the upcoming FIFA Men’s World Cup. However, there is another World Cup that is barely getting any attention. The Women’s World Cup is just as important and exciting as the Men’s version, but it…
1278Women's Youth Olympic Futsal Tournament FIFA
For the first time, the Youth Olympic Football Tournament will feature an indoor competition as part of the official tournament program. Women’s youth futsal will make its debut at the Summer Youth Olympic Games Buenos Aires 2018. It’s a…
1098What is FIFA Men's Youth Olympic Tournament
The FIFA Men's Youth Olympic Football Tournament is an international youth football tournament organized by FIFA that has been held every fourth year as a successor to the Youth World Cup. The first tournament was staged in the summer of 2010…
907FIFA under 17s World Cup
The 17-year-old age group is one of the most challenging and important in a footballer’s career. It is at this stage that players need to be exposed to top-level competition regularly to develop as individuals and professionals. Ahead of the…
960How did Qatar get to Host the FIFA World Cup?
For many, the prospect of the 2022 FIFA World Cup being staged in the scorching heat of summer in Qatar seemed like a potential recipe for disaster. How could such a hot country possibly cope with hosting the biggest footballing event on Earth?…
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